MTV Execs made the announcement at an upfront sales presentation meet that Beavis and Butt-head are indeed returning to the network. Over the last several months, it’s been hinted at, suspected and hoped for. Now, it is!
They did not give a date yet, but we can only hope it is sometime this year.
Upfronts are where networks sell discounted air-time to advertisers earlier than the upcoming season for the next year. If the advertisers don’t buy time now, they will pay a bit more of a premium price for ad-time later.
Last year, the basic nets made an estimated $8 billion from the upfronts.
In the meantime, we have to bide our time and wait for the MTV Beavis and Butt-Head announcement of an air-date!
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