Updated below on 9/26/12 with a new price comparison.
Today I found a fascinating disparity in my perception of Walgreen’s. I had always “presumed” that Walgreen’s had some pretty good prices. Because of this perception, I never did any price checking on the place. I just trusted.
Hence, I went blindly, guided by marketing. Marketing designed to “help” me think that way.
Here’s my short tale of the CFL bulb.
Over the last few years, I have been buying CFL light bulbs from Walgreen’s. I had bought a few Walgreen’s brand CFL’s but the odd part was that they were burning out pretty quickly. I thought these things were supposed to last a long time?
So today I was in my local Menlo Park Ace Hardware store snagging myself a new CFL for my outdoor garage light. I just paid $5.49 for the bad boy and it’s awesome, since these 100w output lights only burn about 29w of power. I can feel the electricity bill dwindling at a grindingly slow rate!
Right after I was in the downtown Menlo Park Ace Hardware store, I had opportunity to visit the Walgreen’s across the street. I was roaming the store looking for something and had headed up the aisle with light bulbs. I don’t need no stinkin’ light bulbs. I just got one across the… WHOA!
I passed by the exact same light bulb I just bought in Ace. There, it cost $5.49. In Walgreen’s it cost $9.49!
I was really surprised by the huge price difference, but there ya have it.
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