
Here’s a big shocker of a sorts: Due to a conflict of schedules, Robert Wagner has bowed out of the iconic role of Charlie’s voice on the revamped new ABC series, Charlie’s Angels!
Which means the ever mysterious voice role for Charlie is up for grabs.
[TV Guide]
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Kim Kardashian Thinks Her Fans Are D***
Kim Kardashian is suing the clothing apparel store Old Navy, and its parent company, The Gap Inc., for using a look-alike cast member for one of its television commercials.
Kim thinks that the ads will confuse consumers into thinking that she is endorsing the store and its products.
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At one point in time, the TV commercials that ran during the Super Bowl would amaze and tickle the funny bone. Then suddenly the ads for the Super Bowl became something more as someone had the great idea to capitalize on the ads impact on the viewers. Face it, at one point they were so funny that they took on a life of their own. Heck, it’s my wife’s birthday and she wants to be home for the Super Bowl to see what ads play. (Yes, I’m lucky that way!)
But the last few years, as expectations were built up the let-down factor had been pretty high as far as I’m concerned. Hence, the pressure is on for the commercial makers to try and create something memorable. That’s the challenge anyway in creating an ad, but for the Super Bowl, ads are held to a much higher standard.
At some point, it is possible that this hoopla about the TV commercials will fade. Consider this:
With 30-second commercials in the past costing up to $2.8 million, this year’s estimates suggest that the ad-time is around $3m per 30-second spot. But if the ads don’t pay off and end up as entertainment disappointments, will this hurt the advertisers? Or will our going on and on about them give them the value they were looking for? My first guess: As we chat about them, like in this article, it helps. But the bottom line is what going to count for the advertisers dropping this kind of money on the Super Bowl.
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