super bowl

 

Who is the woman in the Fiat Ad?

Now there’s a question we’ve been asking ourselves ever since we saw this TV ad for Fiat during the 2012 Super Bowl… who is that woman in the Fiat ad?

The woman in the Fiat Abarth ad is none other than Catrinel Menghia.  And like I’ve seen said around the web… the ads during the Super Bowl were fun and generated some great laughs, but you could hear a pin drop when this ad aired!  Am I right?

Catrinel Menghia was born in Romania but lives in Milan, Italy.  But before you start packing your bags guys, you should know she’s spoken for, and married to Italian ex-footballer Massimo Brambati.

That woman in the Fiat as is Catrinal MenghiaIf you think she looks familiar, you may have seen her in other jobs.  She’s presently the Giorgio Armani girl, has done shoots for the 2006 South African Sports Illustrated Swimsuit Edition, FHM, Maxim, Elle, Cosmopolitan, Glamour, GQ, and ad campaigns for Emporio Arman, Peroni, Bruno Manetti, & Cotton Club.  She also did (or is doing?) a stint as the lingerie model for Lise Charmel.

You can also catch her over in the sportsillustrated: 2011 swimsuit model search.

She definitely embodies a specific, jaw-dropping look in the Fiat commercial, that’s for sure.

Since you might NOT remember the YouTube video, I thought I’d put it up here…. ’cause you know…  it’s good to have a great memory about some things!

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[youtube link]

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[Fiat Ad Model]

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Do you think that using Twitter hashtags helps your tweets be found, or do you think that they are becoming a waste of time and effort?  I’m leaning towards the latter as I’m noticing things like the term #nascar is no longer needed, as NASCAR itself will do just fine when it comes to trending topics. (As one example.)

Twitter LogoDuring the Super Bowl I was trying to figure out the best hashtag to use and found out just how ill-defined the use of Twitter hashtags are.  No one controls them so there’s no centralized focus.  Then I started wondering just how useful are hashtags if there’s as many different hashtag as there are Twitter users for the same subject?

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Twitter hashtags are how people mark their tweets sent out on Twitter.  It’s a sort of keyword system that seems to stem from a blogger’s mentality to earmark what a tweet is about.

Initially, hashtags were used as a search function aid.  But they’re slowly losing any real meaning, for the most part.  For example, if I write that my “car exploded when starting it,” and append my tweet with a #fail, seems, well, like stating the obvious.

Sure, the tags can be useful.  When a TV show puts their hashtag up on the screen when the show is on, at least that solidifies all the users use of a common tag.  Or when a business might suggest their name as a hashtag, so be it.

But when left to their own devices, hashtag usefulness is wasted on the medium because so many make them up as they go along.  Or so it would seem.

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